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Posted
AuthorMedical Spa MD

Everybody knows that you need content for your site. Instead of looking at other sites and see what you can copy (for lack of a better term), here are some article ideas which can certainly help you create more content for your site.

How To Guide… If you know how to do something, write about it. It doesn’t have to be something that an expert knows. You’d be surprised at how many people would be searching guides like “how to replace a doorknob,” or “how to ride a bike.”

Advantages and Disadvantages… People like to know both sides of the coin when they’re getting something. In fact, it doesn’t have to be about things. You could talk about, “The Pros and Cons Of Backpacking.”

10 Reasons To… Compared to the article idea before this, this is much more of a one sided approach. If it were on the debate, you’d be on the affirmative side. Write about the reasons why things should be as they are or why should buy this, or why you need plenty of rest.

5 Mistakes To Avoid… Create an article that would help other people avoid mistakes that you’ve already made. Aside from having some content, you might get a lot of interaction from people that you might have helped.

The Problems With… This is a bit similar to the previous one. Well, the more you can write, the better.

Reviews… Write reviews of every product or service you know. A lot of people have made a living with this strategy alone.

Top 3 Myths about… Put a stop to people believing in things that are not true. I’m sure you already know the most common topic for this, Top Myths About Weight Loss.

Why I Love… You may share personal views about something you love. You may be able to engage in conversations with people who are interested in the same thing.

5 Secrets That… Show people the truth about something. The more intriguing it is, the better.

How To Make Money Using… This will certainly be a hit article especially if you’re showing people how to make money on something. Up to this day, people always search the phrase “how to make money”.

Just plug in your keywords and see what articles might be worth writing. As you may have noticed, this article is also an example of these article writing Ideas. To make it more obvious, this article should be entitled “10 Ways To Write Your Content”.

Posted
AuthorMarco

Are you one of those that wake up and the first thing that comes to mind is opening your Facebook page? Or perhaps those that twit every single activity of your day for your friends to know?

Social Networking has certainly made its way into our daily lives. Almost all who have access to the internet go online for two reasons, personal email and social networking.

Because of this fact, millions of business owners dove into this massive social media phenomenon in order to increase their sales. Tons of businesses put up pages after pages promoting their products and services.

For a DIY SEO, putting up a Facebook page can certainly be useful since a lot of them have been gathering some authority in the search pages.

Setting up a Facebook page is very easy. Here’s how:

  1. Sign up for a Facebook account. This is totally free. Some people opt to create another account solely for business purpose. We don’t want our business meddling with our personal lives.
  2. Click on Advertising at the very bottom of the page.
  3. Click on Facebook page (Don’t click on “Create an Ad”). In this page, it will you give you an overview of what Facebook pages are. Once you’ve read through them, click on “Create a Page”.
  4. Select whether you want a community page or an official business page. Community pages are usually for those that have a cause or a specific topic in mind. However, if you want to create a page for your online business, choose the appropriate type, input your page name and select “Create Official Page”.
  5. You’re almost done! You will be taken to your page. Well, basically, your page is already active but with no content.
  6. Let Facebook guide you in “Let’s get started” tab to see what you need to fill in such as profile pictures, basic information.
  7. You’re done! You have your Facebook page!

 

What To Do Next?

What else? Share, share and share! You created your Facebook page for your business. It’s time to share it so the world may now that it exists.

Update your page regularly. If you have events related to your business, you should make an effort to keep your fans (your page subscribers) updated. Keeping your fans updated also encourages them to be active in your page which will convert to more fans.

 

Advantages Of Facebook Pages

As you may have noticed, it didn’t cost you a thing to create this page. However, with this alone, you’ll be able to share your business with anyone you are connected to in Facebook.

 

Paid Advertising

Website SEOs usually participate in Payperclick campaigns. With Facebook pages, you’ll be able to do the same. You can create ads that promote your page aside from the usual “sharing” of pages. You will be able to reach out to different users by using a PayPerClick campaign.

By using paid ads, your page ads will pop up on different users’ ad sections. The number of people that ad will be shown to will depend on your ad settings.

It’s a Website SEO’s job to establish the authority of your page in the internet. Creating a Facebook Page is only one of the many ways to do that.

If you’re wondering if it there’s a better way to increase rankings in the search pages other than linkbuilding, you’ve probably got another thing coming. For the foreseeable future, linkbuilding is currently and going to be Website SEO’s number one method for going at the top of the SERPs.

How To Do Linkbuilding

Depending on the site your building links on, there are sites that automatically convert URLs into links. When posting articles, some sites have plug-ins that allow you to add links automatically. However, for most of the sites, you’ll have to have a little html background in making these links.

Below is the syntax for putting backlinks:

<a href="http://urladdress.com/">anchor text</a>

If you've done it correctly, you can expect to see this:

anchor text

Make sure that if you use this text, you are editing in HTML format, otherwise it will show as is.

As you can see, the html syntax for linkbuilding has two main parts, the URL address and anchor text. The URL address is where you will be redirected in your browser if you click on the anchor text.

Importance of Keyword Research

In Website SEO, the selection of anchor text is very important. Most would agree that the anchor text should contain the keywords that you are trying to target for. If you wish to rank first when searching “medical spa”, then you should use these words in your anchor text.

There are notions that, aside from the keywords you’re trying to get ranked for, it is imperative that you also use what they call “cousin keywords” in the anchor text. Unfortunately, unless google, or any search engine for that matter, discloses their search algorithm, all SEOs will have to hope that this method somehow adds value to the SEO process.

Natural Growth Of Backlinks

Since you’ve already figured out that in order for your site to rank first, you’ll have to have a lot of links. With this in mind, you might consider using black hat SEO wherein links to your site are generated by the thousands. There are software programs that are equipped to do that. Though it may get you at the top for some time, most Website SEO Gurus will agree that it will only be for a temporary basis.

Most search engines have already caught on to this and take this into consideration when ranking your site. Along with the number of backlinks you have for your site, they also take into account the age of your site. This means that it is important to establish a “natural growth” of backlinks for your site.

Do not be afraid that if you do Website SEO it would mean that you ruin your chances of getting ranked first. In fact, Google, as well as other search engines, recommend SEO for proper indexing of your sites. They recommend White Hat SEO techniques that are part of good design. You can never get too much links for your site. However, make sure to control how much they grow otherwise you might have wasted time and money in doing SEO.

Via KevinMD:

This issue has come up before, most recently when the New England Journal of Medicine asked whether doctors should friend their patients on Facebook.

Pediatrician Bryan Vartabedian looks further at the issue, and sees it fraught with potential risk.

He points out that sharing privileged information requires written consent. But what if the patient initiates the conversation? Some attorneys say that can imply consent, but the laws in this area are not yet clear.

Also, every communication between doctor and patient needs to be documented. Dr. Vartabedian notes that “the documentation on most social platforms isn’t detailed enough for other medical professionals or auditors to follow what’s gone on between you and your caregiver [and] let’s not forget that Twitter has a habit of disappearing after a couple of weeks.”

And perhaps most concerning is the privacy issue. When someone shares personal medical information in a public forum, like Twitter or a Facebook page, it has to potential to get indexed by search engines, making it permanent on the web.

There’s tremendous potential for doctors to better use Twitter and Facebook to interact with patients. By guiding patients to reputable sources of medical information, for instance.

But social media isn’t mature enough for doctors to provide personal medical advice to patients. Yet.

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AuthorMedical Spa MD